What are you
doing with
your time?

Chris Moore. Marine veteran. Jacksonville Realtor since 2017. Investor. I build the systems that run my business, then I film all of it. This page is my answer.

USMC VeteranMomentum RealtyFix and FlipSystems Builder
00:00:00Time spent on this page
Make it count
0Years licensed
0Brands running
0Counties served
0Hours in a day. Same as you.
Chris Moore
Jacksonville · Est 2017 · USMC ·
The story

From the Corps
to the First Coast.

The Marine Corps taught me one thing that still runs everything: show up every day and do the work. I got licensed in 2017, formed my company in 2019, and joined Momentum Realty in 2020.

Today I sell homes, buy houses in any condition, help families facing foreclosure, and build software that keeps all of it moving. Every week gets filmed. Nothing is faked.

See the work mooregroupfl.com
SERVICE

United States Marine Corps

Discipline first. Everything after this runs on the habits that started here.

2017

Licensed at Keller Williams

Started selling homes in Jacksonville. Learned the market one door at a time.

2019

Formed the LLC

CM Werx LLC. The investing side got its own engine.

2020

Momentum Realty

Built The Moore Group. Started working Clay, Duval, Baker, Putnam and St. Johns counties.

2021 to 2024

The investor brands

We Buy Any House in Florida. Foreclosure Fighters. Jax Equity Defenders. Rent Jax FL.

2025 to now

5Kaizen and the content machine

Built an agent platform from scratch on Cloudflare Workers. Automated a daily video pipeline.

Drag or scroll the timeline
The work

Six brands.
One operator.

Each one solves a different problem for a different person in Northeast Florida.

01

The Moore Group

Retail buyers and sellers. Listings, pricing analysis, net sheets, negotiation. Jacksonville and the First Coast.

mooregroupfl.com
02

We Buy Any House in Florida

Cash offers on houses in any condition. Fire damage, hoarder homes, inherited property. Fast and simple.

webuyanyhouseinflorida.com
03

Foreclosure Fighters

Help for homeowners behind on payments. Short sales, options, and a plan before the courthouse steps.

04

Jax Equity Defenders

Protecting the equity people already have. Pre foreclosure guidance for Duval and Clay County families.

05

Rent Jax FL

Rentals and rehabbed inventory across Jacksonville, Keystone Heights and Palatka.

06

5Kaizen

The agent platform I built for myself, then opened to other agents. Sites, content, lead capture, all automated.

In the field

Where the time
actually goes.

Real houses. Real people. Shot on my phone between appointments.

FlipChris with the crew in a renovated kitchen
Flip dayWalking a finished kitchen with the rehab team.
PeopleChris with three colleagues
The crewCoffee with the investor crew.
DistressedChris pointing at a fire damaged house
Fire damageMost agents drive past these. I stop.
ClosingChris with a seller in front of a garage
Closing dayA seller who needed a fast, fair exit.
New buildChris with a fellow agent in a new subdivision
New constructionTouring a subdivision with a fellow agent.
Door to doorChris with a client outdoors
Door to doorHandshakes still work.
RentalMobile home on a wooded lot
Keystone HeightsTwo mobile homes bought and rehabbed.
HomeownerChris with a homeowner outside a blue house
Homeowner helpOptions first. Offers second.
TeamChris with two team members in front of a house
We Buy Houses crewOut in the neighborhoods.
BeforeFire damaged bungalow
BeforeEvery project starts ugly.
TitleChris at a title company
At the title companyThumbs up means it recorded.
The week

How the hours
get spent.

Film everything

DJI Pocket 3 daily journal. Walkthroughs, flip progress, and the boring parts too. Posted to YouTube.

Run the flips

Palatka, Keystone Heights, Westside Jax, Clay County. 70 percent ARV rule. 90 day cycle.

Build the systems

Cloudflare Workers, local LLMs, CRM automations, a content pipeline that publishes itself.

Orangetheory

Show up. Get the splat points. Repeat.

Sci fi and games

Mass Effect. Cyberpunk 2077. Battlestar Galactica. Doctor Who. Recharge fuel.

Hyper local

Everything I write, film and build is about Jacksonville and Northeast Florida. Nothing generic.

Connect

Follow along or
work together.

Buying, selling, behind on payments, or just curious what gets built next. Pick a channel.

Moore Group We Buy Any House YouTube Instagram TikTok X Bluesky Twitch

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